Ben And Jerry’s has announced its latest new plant-based flavour in time for Veganuary – which it has described as ‘out of this world’.
The new option is called ‘Non-Dairy Oat of This Swirled’.
According to the brand, the flavour was ‘inspired by the all-American campfire favourite, S’mores’.
Ben And Jerry’s adds that its new plant-based ice cream is ‘the perfect indulgence for a cosy night in, no camping out required’.
Describing the flavour, a statement says: “[It features] burnt sugar Non-Dairy ice cream loaded with oat cinnamon cookies and toasty marshmallowy caramel swirls, topped with a soft whipped top and Open Chain chocolatey chunks.”
The sweet new flavour is available from today (January 4) from a number of supermarkets nationwide.
These include Tesco, Asda, Sainsburys and Morrisons, priced from £5.50.
For those who are unable to pick up the pints in store, they can pick them up online from internet retailers Ocado.
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The new tubs are available in Tesco, Asda, Sainsburys and Morrisons, priced from £5.50. Photo © Ben & Jerry's
Ben And Jerry’s
The new vegan option comes alongside a non-vegan version of the classic American options, with many expressing their pleasure that the company has accompanied a classic version with a dairy-free one.
One Instagram user wrote of the flavour: “This sounds amazing… So excited you have a vegan version .’
Another agreed, adding: “We love your vegan flavours!.’
And in a similar vein, a third added: “The vegan one sounds amazing.”
Ben And Jerry’s offers a number of dairy-free flavours in countries including the US and the UK among others.
Among the dairy-free options, flavours are based on options like almond and oat milk.
Writing about the flavours on its website, the company says: “NEW richer-than-ever oat recipe is coming soon to all your favourite Non-Dairy flavours!
“You can still find our almond-based recipes for now, but soon every Non-Dairy flavour will be made with our smoothest, most indulgent recipe yet.
“Our certified vegan Non-Dairy flavours are chock full of the chunks and swirls you love. Look for Non-Dairy versions of our classic ice cream flavours, plus plenty of exciting Non-Dairy exclusives.”
Are ditching animal products this month? Give yourself a tip with this guide to 31 days of veganism: Top tips for Veganuary
Featured photo © Ben & Jerry’s